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Miss L Fire was launched in February 2005 by the creative mind of Lynsey Hand who has more than 15 years experience in the shoe industry.For good measure, Lynsey added a dash of her own personal style and her love of 1940’s and 1950’s Hollywood glamour, et voila! Miss L Fire was born!

Since its first season, Miss L Fire has become a firm fashion favourite by those ‘in the know’ and has been featured in Vogue, Now (UK), Soen (Japan), & Women’s Wear Daily, Footwear News and Elle (USA) to name a few.

Miss L Fire footwear reflects a love for all things glamorous, with a particular leaning towards the ‘Golden Era’ of glamour, 1940′s and 1950′s Hollywood. However, Miss L Fire is by no means a ‘retro’ collection and simply continues to focus on making the wearer feel completely fabulous, and always ready for her close up!Miss L Fire is sexy, without being too obvious, individual without being too crazy; and has a little twinkle in the eyes!

In spring 2007, Miss L Fire launched a hugely successful diffusion line, called ‘L’ By ‘Miss L Fire’. The brand continues to do well and with many successful seasons under her fabulous hat Miss L Fire keeps delivering new, sexy and ultimately very wearable collections.