Created in 2010 by a self confessed shoe lover, Save Your Sole was started to provide a solution to scuffed shoes soles of designer heels – specifically the red soles of Christian Louboutin shoes. In partnership with Vibram, a range coloured thin rubber protective soles were made available to the individual consumer to cater for 19 colours of shoe soles. They are thin, easy to apply and provide grip to high heel shoes.
A luxury care and repair gift set was then created by Save Your Sole to repair, maintain and protect red soled shoes with the creation of the first ‘Touch Up Shoe Sole Paint’ and ‘Red Sole Care Set’. The paint is available in a range of 9 colours with the most popular colour being red. The paint is easy to apply, dries in ten minutes and the perfect colour match for designer soles.
S/S14 saw the launch of our range of luxury products to care for, protect and repair designer shoes. It is the only range of relevant shoe care made by a woman, for women to be launched in the marketplace.
Save Your Sole has been featured in press across the fashion industry including ELLE, InStyle, The Times, Guardian, Marie Claire, Cosmopolitan and Net A Porter – The Edit and many others.
Founder Amanda Collins says ‘We wanted to create a range of luxury products that we would use on our designer shoes and as a result make it available to all women. As we spend more on shoes we need to make sure that the shoes last and look good and our new range of products will do exactly that.’
At FN Platform and Sole Commerce we will show how our products work by debuting our new range of luxury shoe care . It will be available to view and order.